The Sky’s the Limit: How Price Transparency Can Empower Healthcare Providers

Complimentary Webinar

Navigating the Shift from Regulation to Competitive Advantage.

Price transparency has become an enduring fixture within the healthcare landscape, surviving changes in administrations and is anticipated to remain embedded within the system akin to HIPAA regulations. As organizations transition beyond mere compliance, the focus shifts towards leveraging the abundance of available data for strategic advantage. Hospitals and healthcare providers are tasked with accessing and interpreting vast datasets, necessitating the development or acquisition of tools for effective analysis and utilization of internal and competitor data.

In this engaging complimentary webinar, Panacea executives will share valuable insights into how price transparency has ushered in a new era of data analysis and strategic business approaches for healthcare providers. From navigating compliance regulations to leveraging data for a competitive advantage, they will explore the evolving landscape of price transparency and what lies ahead.

Key Discussion Points:

  • The evolving role of price transparency in healthcare
  • Strategies for utilizing price transparency data effectively
  • Future trends and developments in price transparency regulations
  • Resources for boosting understanding of CMS regulations and leveraging price transparency data for strategic initiatives
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Meet the Experts

Kevin Chmura
Chief Executive Officer

Kevin has over 25 years of experience building and leading healthcare revenue cycle software and services companies. As CEO of Panacea, Kevin sets the strategic direction and vision for the firm, which includes customer success, business development and M&A activities.

Before joining Panacea, Kevin served as President and CEO of revenue cycle technology and services provider Aergo Solutions from 2010 until its acquisition in 2022. In addition, Kevin has held several prominent executive-level positions in the revenue cycle management industry. He served as Senior Vice President of Client Engagement at MedAssets (now Savista) and established the A/R Services division at MD-X Solutions, a firm that was eventually acquired by MedAssets.

Kevin holds a B.S. in Economics from Rutgers University and has earned the designation of Certified Healthcare Financial Professional (CHFP) with a specialization in Patient Financial Services from the Healthcare Financial Management Association.

Govind Goyal
President, Financial Services

Govi leads Panacea’s team of financial and revenue integrity experts who strategically partner with hospitals, health systems and other providers to grow their financial and revenue integrity performance, and to comply with recent CMS Price Transparency and other regulations through the use of technology. He has held several leadership roles within the high-tech and big 4 consulting space and served on the provider side working for large academic and not-for-profit community-based health care systems.

Henry Gutierrez
Senior Vice President, Financial Consulting Services

Henry has over 20 years’ experience in Healthcare Financial Management both in the large Acute Care teaching and non-teaching hospitals, health systems and as well as critical access and small hospitals. He is experienced in Budgeting and Financial Planning, 3rd Party Regulatory Cost Reporting, Service Line Profitability, Managed Care Contracting, Net Revenue Modeling and Claims Auditing, Chargemaster Compliance / Pricing and Revenue Cycle Management. Henry has fully implemented, designed and managed Decision Support & Cost Accounting, Service Line Profitability, Contract Management and Budgeting Systems and has been Panacea’s lead on health system CDM synchronization and Hospital Zero-Base Pricing® projects.